Built by someone who had to make the phone ring
Qyliq was founded by Rob. Before advising others on visibility and growth, he spent 25 years building and operating businesses across multiple sectors. The methodology comes from knowing what it feels like when the website is not working and the enquiries are not coming.
See if we are the right fitBuilt by an operator, not an agency
Most SEO consultancies are built by people who have only ever worked inside agencies. They understand search engines. They do not always understand what it feels like to check your enquiry inbox on a Monday morning and wonder where the work is.
Rob ran a multi-venue dance school business for over two decades. He built the systems, managed the marketing, handled the finances, and learned firsthand what it means to rely on a website that either works or does not. That experience shaped a different kind of consultancy: one that measures outcomes, not activity.
When you have run a business yourself, you know the difference between a report that tells you something useful and one that tells you something impressive. Qyliq exists because Rob kept receiving the second kind and decided to build the first.
Building and operating businesses across multiple sectors before moving into consultancy.
Kept receiving marketing reports that measured activity, not outcomes. No report answered the question that actually mattered.
Built the methodology to close that gap. Measure what the AI engines and search results say. Brief what the evidence shows. Advise what to do next.
Four principles. Applied on every engagement.
These are not values on a poster. They are the decisions that shape how every engagement is structured and how every deliverable is built.
Measure first
Before any recommendation is made, we audit what the search engines and AI engines already say about your business. The evidence is the engagement. Advice comes after the evidence.
Methodology over tools
Tools are commodities. What compounds quarter on quarter is the structured approach to measuring, closing gaps, and re-measuring. Qyliq is a methodology firm. The named deliverables produce answers that hold up over time.
Evidence, not promises
No ranking guarantees. No projected traffic numbers invented before the work begins. Every Qyliq deliverable shows what was measured, what changed, and what the evidence says to do next.
Built for both audiences
Your customers search on Google and ask ChatGPT, Claude, and Perplexity. Both surfaces matter. The Authority Graph Audit measures where you appear on both and where your competitors appear instead of you.
The work, in numbers.
Every number below comes from actual client engagements. No projections, no invented benchmarks.
Rob built and ran businesses across multiple sectors before advising others. The methodology comes from that experience, not from agency theory.
ChatGPT, Claude, Perplexity, and Google AI Overviews. Every client gets a baseline measure across all four, updated quarterly.
Measure, brief, implement, re-measure. Three to four cycles across a year produce a documented authority trail you can read and act on.
Dance education, healthcare, professional services, trades, technology. The methodology is consistent; the sector research is specific to each market.
Every engagement follows the same structure.
No custom scopes invented per client. A proven sequence: measure first, brief clearly, implement precisely, then re-measure to show what changed.
Visibility Briefing
The entry point. We audit your current position across Google and AI engines, map your competitors, and deliver a clear briefing showing where you rank, where you do not, and the three priorities to address first. No commitment required beyond this diagnostic.
Authority Graph Audit
A structured analysis of how your business is represented across search results and AI engine answers. We identify where competitors are being recommended instead of you, and what needs to change for the AI engines to cite your business accurately and consistently.
Implementation
Technical fixes, schema markup, content strategy, internal linking. Every change is tied to a specific finding from the audit. You know what was done and why. Nothing is implemented for its own sake.
Share-of-Voice Quarterly
Every 90 days we re-measure. You receive a readable document showing what moved, what did not, and what to do next. A documented authority trail, not a vanity dashboard. Three to four rounds across a year produce a compounding record of progress.
AI Citation Evidence Pack
A quarterly record of how the AI engines cite your business: what they say, what they get wrong, and where they recommend a competitor. The AI Citation Evidence Pack (our term for this deliverable) is the document that translates AI engine behaviour into something a leadership team can act on.
London-based, UK-wide
Qyliq operates from London and works with businesses across the United Kingdom. The methodology is remote-first. The measurement, the briefings, and the quarterly evidence cycles work regardless of where you are based.
Four service areas
SEO Services
Keyword research, technical audit, on-page optimisation, content strategy, quarterly evidence cycles. Measurement-first.
02AI Visibility and AEO
Get recommended by ChatGPT, Claude, Perplexity, and Google AI Overviews, not just indexed by Google. Answer Engine Optimisation (AEO) measured quarterly.
03Web Design
Websites built to convert and to be understood by both search engines and AI. Design that earns its place, not templates that look like everyone else.
See if we are the right fit
The Visibility Briefing shows you the evidence before you commit to anything. Clear findings, named priorities, no sales pitch.
Request a visibility briefing